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Client EdTech product company
Services Curriculum design, content creation, LX strategy
Status Completed

Designing Learning Content That Inspires

How we built a concept-first learning ecosystem for a fast-scaling EdTech company.

Project Snapshot

Industry

EdTech (Primary Grades)

Engagement

Curriculum + Content Ecosystem

Duration

16 Weeks

Scale

500+ pages of learning content

The Challenge

The client had strong ideas and ambitions but lacked a structured curriculum and a consistent content development process. Tone, depth, and quality varied significantly across authors, and multiple formats (stories, tasks, worksheets) added complexity.

  • No defined grade-wise progression for key concepts
  • Content quality inconsistent across authors
  • Multiple formats required: stories, tasks, worksheets
  • Fast-paced timelines with limited review cycles

Our Approach

We built a complete ecosystem, from curriculum blueprint to final learning materials. grounded in pedagogy, clarity, and learner experience. Every component was engineered to simplify delivery and deepen understanding.

Curriculum Architecture

Defined structured learning outcomes and grade progressions.

Lesson Design

Created concept-first lesson plans, teacher notes, and thinking tasks.

Content Development

Developed stories, worksheets, activity sheets, and assessments.

Consistency Framework

Designed editorial + visual templates for scalable production.

Key Outcomes

500+

Structured content pages delivered

High Engagement

Concept-driven narratives improved learner clarity

Efficient Workflow

Streamlined processes for future content releases

Services Provided

  • Curriculum Design
  • Content Creation
  • Learning Experience Strategy
  • Template Design & Editorial Guidelines

About

Squibb Consulting builds enterprise data architecture, applied AI systems, and learning programs. Two integrated practices, practitioner-led since 2017. Working with clients across the US and India.

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Contact info

Squibb Consulting LLP

  • #1028, DNK Square, Viman Nagar
  • Pune, Maharashtra 411014, India
  • (+91) 95117 88458
  • contact@squibb.in